Getting involved and making a difference in our community

At Ultramar, here are three causes that are very dear to us:


The Ultramar Foundation

The Ultramar Foundation's mission is to provide financial support to organizations benefitting kids from our community.

Every year, we organize La Grande Ruée, a fundraising event in Montreal’s Angrignon Park that attracts thousands of people. The afternoon includes a family-friendly picnic, costumes, activities, and games.

Some of the charities that benefit from The Ultramar Foundation’s donations:


  • Big Brothers Big Sisters of Cornwall and District

  • Footprints 4 Autism

  • The Phoenix Centre for Children and Families


  • Fondation Charles-Bruneau

  • Big Brothers Big Sisters of Greater Montreal

  • The Lighthouse Children and Families

Atlantic Canada

  • Community CARES Youth Outreach

  • Froude Avenue Community Centre

  • Gencheff Children’s Camp


Breast Cancer Foundation

Ultramar has been a staunch supporter of the Canadian Breast Cancer Foundation playing a key role in the launch of My Active Health, a unique program in Central and Eastern Canada that emphasizes physical activity and an active lifestyle as a way of reducing the risk of developing breast cancer, as well as preventing its recurrence.

During past Breast Cancer Awareness months, Ultramar has donated 1¢ per litre of Supreme gasoline and $1 per Supreme car wash sold at its Ontario, Quebec and Atlantic Canada service station locations.


Quebec Major Junior Hockey League

As proud partners of the Quebec Major Junior Hockey League, Ultramar stays close to the hockey community and supports young hockey talent.

We contribute to resources that guide the next generation of young hockey players not only in their pursuit of a career in professional hockey, but also in supporting their academic endeavours toward becoming responsible, educated citizens.